Nurdd
Noma by Nurdd · India
Shark Tank IndiaAs seen on Shark Tank India

When India asks an AI which brand to buy, does it say yours?

Your customers are asking ChatGPT and Perplexity for recommendations before they ever open a search page. Those answers name specific brands. We will tell you whether one of them is you.

  • Tracked across ChatGPT, Perplexity, Gemini, Claude and Grok
  • Share of voice measured per question, not as one blurred number
  • Built around Indian D2C categories and buying language

Takes about a minute · No card required

What we actually measure

Mention rate

How often you are named across ChatGPT, Perplexity, Gemini, Claude and Grok for the questions your customers ask.

Share of voice

Which brands get named instead of yours, per question rather than as one blurred average.

Citation sources

Which pages an answer was built from — your site, a marketplace listing, or someone else’s roundup.

Movement over time

Whether a change is a real shift or noise in a single reading.

What Noma customers say

We had no idea ChatGPT wasn't recommending us in our category. Noma showed us exactly what our competitors were doing differently in their content.

SM

Sanya Mehta

SEO Lead

The Visibility Index gave us one number to optimize toward. Our team finally stopped debating which AI platform to focus on and just worked the Noma audit.

AK

Anand Kumar

Content Director

Within three weeks of fixing Noma's priority issues, our brand started appearing in Perplexity answers for three key buying queries we care about most.

DG

Divya Gupta

Brand Manager

Noma is the only product that answers the question every brand head is now asking: are AI engines recommending us when customers are ready to buy?

NK

Nikhil Kapoor

VP Marketing

Built for teams competing on discovery

Beauty & SkincareFashion & ApparelFood & NutritionHealth & WellnessHome & LifestyleConsumer Electronics

Prefer to look around first? Read more about how Noma works or try the GEO readiness scorecard.

Questions people ask us

How do I check whether ChatGPT mentions my brand?

Ask each engine the questions your customers actually ask — "best sunscreen for oily skin in India", not your brand name — and record whether you are named in the answer. Repeat it on a fixed schedule, because answers change as models and their sources update. Noma automates that loop across ChatGPT, Perplexity, Gemini, Claude and Grok, and keeps the history so you can see movement.

How is this different from the SEO we already do?

SEO measures where a page sits in a list of links. AI search visibility measures whether your brand is named inside a generated answer, where there is often no list and no click. A page can rank third for a keyword and never be mentioned by an engine answering the same question. The two are measured differently and improved differently.

Which engines matter for Indian customers?

ChatGPT has the widest consumer reach, Perplexity is growing quickly among researchers, and Gemini increasingly surfaces inside Google products many Indian users already have. Noma tracks all five major engines rather than picking one, because share of voice is rarely the same across them.

How quickly will we see our visibility change?

It depends on your category and how often the sources engines rely on get refreshed — this is not a switch you flip. Weekly tracking is enough for most D2C categories to tell a genuine shift from noise in a single reading, which is why Noma reports on a week-over-week basis rather than daily.

What does it cost to get started?

Noma has a 14-day free trial with no credit card required. You can connect your brand, build a prompt set and see a first visibility report inside that window before speaking to anyone.

Nurdd

AI search visibility, measured