Answer Engine Optimization Agency
We get your brand named and cited by ChatGPT, Gemini, Perplexity and Claude, then prove it in Noma.
Work email only. Next you pick a goal and a time · Updated
Definition
An answer engine optimization (AEO) agency changes a brand’s website, content and third-party sources so that AI assistants such as ChatGPT, Gemini, Perplexity and Claude name and cite the brand when buyers ask about its category.
Nurdd runs AEO as a managed service and measures every change in Noma, its AI search visibility product, which tracks 13 AI engines, including ChatGPT, Gemini, Perplexity and Claude.
Key facts
- 13 AI engines tracked, including ChatGPT, Gemini, Perplexity and Claude
- Noma polls every engine daily, and a Noma seat is included
- Site fixes shipped by our team or briefed to yours
- A report every month, for brands worldwide
What we do
Five jobs, run as one managed service.
Map the questions buyers ask
We build the prompt set for your category: the questions buyers put to AI assistants before they shortlist.
Measure every answer
Noma polls 13 AI engines daily and records whether you are named, how you are described, and the page behind each citation.
Fix the site engines read
Answer-first copy, FAQs, structured data, llms.txt and crawler access, shipped by our team or briefed to yours.
Earn the sources engines cite
We find the third-party pages behind your competitors’ citations, such as comparisons, roundups and community threads, and work to get you onto them.
Watch the crawlers
AI crawler logs show which bots fetch which pages, including the static files an analytics tag never sees.
How it works
Baseline
Your prompt set, a 12-point AEO audit, and a first read of where the engines name you and your competitors.
Plan
Gaps ranked by prompt: the missing answer, the uncited page, the source a competitor owns.
Ship
We write and publish the fixes, or brief your team.
Re-measure
Noma polls daily, so every change is checked against the same prompts, and you get a report every month.
Deliverables
Everything below is yours to keep.
| 01Category prompt set | The questions your buyers ask AI assistants. |
|---|---|
| 02Baseline visibility report | Visibility Index, mention share against competitors, and cited pages. |
| 0312-point AEO audit | Of your site, page by page. |
| 04Shipped site fixes | Answer-first copy, FAQs, structured data, llms.txt and robots rules. |
| 05Content drafts | One for each gap the audit finds. |
| 06AI crawler report | Which bots fetch which pages, and how often. |
| 07Monthly report | What changed in the answers and what we fixed. |
| 08Noma seat | Included, so you can see the daily data yourself. |
Results
Client result · Google Search Console
A print and packaging company’s search, first month against latest.
Clicks from Google Search.
Impressions in Google Search, about six times the first month.
Average position, 44% closer to the top.
The first 30 days of Search Console data (10 Aug to 8 Sep 2026) against the latest 30 (1 to 30 Oct 2026).
Pricing model
How we price
Scoped per brand.
The scope is set by how many AI engines, prompts and markets we track and how much of the fixing we do for you. Book a demo and we scope it with you.
Good to know
- A Noma seat is included in the service.
- You get a report every month, with Noma’s daily data in between.
- Noma is also sold on its own at nomahq.app, with a 3-day free trial.
Frequently asked questions
What does an answer engine optimization agency do?
It changes your site, content and third-party sources so AI assistants name and cite you when buyers ask about your category, and it measures whether that is happening.
How is AEO different from SEO?
SEO works on rankings in a list of links. AEO works on whether an AI engine names and cites you inside its answer. A page can rank well on Google and never be mentioned by an AI engine answering the same question.
Which AI engines do you track?
13 AI engines, including ChatGPT, Gemini, Perplexity and Claude, through Noma.
Do we need to buy Noma separately?
No. A Noma seat is included in the service, so you can see the same daily data we work from.
How do we see progress?
We measure from the start against the same prompts, so each change shows up as the engines pick it up, and you get a report every month.
Where do you work?
Worldwide.
Further reading
Book a demo
See where AI engines place you.
Leave your work email and pick a time. We’ll walk through how AI engines answer your category’s questions today.
- Your category’s prompts, run live
- Where you and your competitors are named
- What we would fix first
