Influencer Marketing Agency
Creators found, vetted, briefed and measured for you.
Work email only. Next you pick a goal and a time · Updated
Definition
An influencer marketing agency finds creators who fit a brand, checks that their audiences are real, agrees rates and usage rights, manages the campaign, and measures what it sold.
Nurdd runs influencer campaigns as a managed service on Nia by Nurdd, its AI-native creative studio with influencer marketing built in: discovery across 10M+ creator profiles, TruAI fake follower detection, pre-spend ROI forecasts and product-level sales attribution.
Key facts
- Runs on Nia by Nurdd: discovery across 10M+ creator profiles
- Audiences checked with TruAI before a fee is agreed
- Reports: monthly
- Area served: worldwide
What we do
Five jobs, run as one managed service.
Find the creators
Nia searches 10M+ profiles across Instagram and other platforms, filtered by niche, audience quality, engagement authenticity and brand match score.
Check the audience
Every shortlisted creator is scored with TruAI, Nurdd’s fake follower detection, before any rate is discussed.
Forecast before you spend
Nia produces a pre-spend ROI forecast, so you see the expected return before a creator is briefed.
Agree rates and rights
Deliverables, usage rights, whitelisting and exclusivity priced line by line, and checked against published rate benchmarks.
Measure what sold
Sales are attributed to individual creators at product level through the Nurdd SDK after the campaign closes.
How it works
Brief and forecast
Goals, products, platforms and budget agreed, and a pre-spend ROI forecast run in Nia.
Shortlist and vet
Creators found in Nia and scored with TruAI; you approve the shortlist.
Run the campaign
Rates and rights agreed, briefs sent, content approved and posting tracked.
Measure and report
Sales attributed by creator and product, with a monthly report on what to keep, change or drop.
Deliverables
Everything below is yours to keep.
| 01Creator shortlist | Matched by niche and brand fit, each with a TruAI audience score. |
|---|---|
| 02Pre-spend ROI forecast | Expected return for the shortlist, before any fee is agreed. |
| 03Rate and rights sheet | Each creator’s fee, deliverables, usage rights, whitelisting and exclusivity, line by line. |
| 04Creator briefs | One per creator, with the product, message, dos and don’ts, and dates. |
| 05Campaign management | Contracts, content approvals and posting tracked through to the last post. |
| 06Sales attribution | Product-level sales by creator, through the Nurdd SDK. |
| 07Monthly report | What each creator delivered and sold, and what to change next month. |
Pricing model
How we price
Scoped per brand.
Scoped per brand. The scope is set by the number of creators and deliverables, the platforms and markets, the usage rights you need, and whether we set up and run sales attribution. Creator fees are separate from Nurdd’s scope.
Good to know
- Nurdd takes no cut of creator payments and does not represent creators.
- What creators charge, for context (not Nurdd’s fee): OpenSponsorship’s July 2026 analysis of 1,527 paid deliverables on its platform found a median of $134 per deliverable for nano creators and $2,727 for mega creators.
- No price or “from” figure is published for Nurdd’s service.
Frequently asked questions
What does an influencer marketing agency do?
An influencer marketing agency finds creators who fit a brand, checks their audiences for fake followers, agrees rates and usage rights, manages briefs and posting, and measures the sales a campaign drove. Nurdd does all of this on Nia by Nurdd and reports monthly.
How do you check influencers for fake followers?
Nurdd scores every shortlisted creator with TruAI, the fake follower detection built into Nia by Nurdd, before a rate is agreed. For a quick first check on any Instagram account, Nurdd’s free fake follower checker estimates fake or inactive followers from engagement.
How much do influencers charge in 2026?
In OpenSponsorship’s July 2026 analysis of 1,527 paid deliverables on its platform (January 2025 to June 2026), the median creator fee per deliverable was $134 for nano creators (under 10K followers), $150 for micro (10K to 50K), $417 for mid-tier (50K to 250K), $517 for macro (250K to 1M) and $2,727 for mega (1M+, a small sample). Medians include bundled posts, which cost less each than one-offs. These are what creators charge, not Nurdd’s fee, and usage rights, whitelisting and exclusivity cost extra.
How do you measure the sales an influencer campaign drove?
Nurdd attributes sales to individual creators at product level through the Nurdd SDK, using Nia by Nurdd. The monthly report shows what each creator delivered and sold, so budget moves to the creators who sell.
Can we run influencer campaigns ourselves instead?
Yes. Nia by Nurdd is self-serve and covers discovery, vetting, forecasting, campaign management and attribution; it is priced below comparable plans. Nurdd’s managed service is for brands that want the work done for them.
Where does Nurdd run influencer campaigns?
Worldwide. Nurdd runs creator campaigns on Instagram and other platforms for brands in any region, and quotes in USD.
Further reading
Book a demo
See which creators fit your brand.
Leave your work email and pick a time. We’ll open Nia on your category and walk through discovery, TruAI audience checks and a pre-spend ROI forecast.
- Creators in your niche, found in Nia
- A TruAI fake follower check on a creator you name
- How the scope is set for your brand
